These are highly educated well paid workers at a San Francisco tech company. They’re mostly young. Some are single. Some are newly coupled. Some are married with young children. There are exceptions, but they tend to want to live in a vibrant urban neighborhood with a short commute rather than a distant suburb.
Some enjoy living in a rented apartment above a trendy wine bar right on the edge of the downtown core. They can effortlessly pop down for a drink or a bite to eat with friends. When the weather is good they can ride a bicycle to work and skip the traffic congestion for a healthy commute.
Others choose to own a loft style condo above shops. They can step outside their door and immediately find good food, good company, clothes, groceries, a hairdresser… most daily needs are close at hand.
Still others love a little detached cottage in a courtyard with shared garden space. This arrangement provides all the benefits of a traditional home on a smaller scale.
Then there are those who gravitate toward a regular stand alone single family home – of various styles, sizes, and price points.
In this new development all of these options are available on a single block just a ten minute bike ride from downtown. This is exactly what San Franciscans desperately want and someone has finally figured out how to build it at a price people can afford…
…in Nashville. Uber, Lyft, Eventbrite, and many other tech companies that began in San Francisco have all opened branch offices in Nashville. The standard offer is simple. Relocate to Tennessee, take a 30% pay cut, and enjoy a much higher quality of life with much more cash left over at the end of each month. Go ahead. Soak up the complimentary affordable home ownership.