“Enterprise has neighborhood locations. Because those locations are not in airports, they don’t get hit with all the extra fees that go with ports, so its dirt cheap. Since they have the room to store extra vehicles and they are geographically dispersed in the right places a shared driver carpool can work. Definitely a major tool to make good-enough-urbanism work for post 1970s neighborhoods or hyper dense places where you can functionally have a pickup game in a car every day.”
Tech companies may eventually refine this kind of operation with all sorts of bells and whistles, but the folks in Utah demonstrate that nothing more complex than a fleet of existing vehicles, plain vanilla drivers, and a bit of pragmatic self selecting bottom up organization can do all the heavy lifting.
Over the last sixty years we’ve built so much dispersed horizontal development that we’re going to have to continue inhabiting it for a very long time – come what may. Expensive and unwieldy mass transit systems have never worked outside of well established urban centers and their nearby satellite towns. Decentralized, flexible, low tech, and affordable work-arounds just make more sense even if they aren’t as sexy as an Elon Musk electric autonomous vehicle or a bullet train.
One more thing… You will recall that I walked from downtown back home on my journey that uncovered the Enterprise Ride Share plan. My route was just over three miles. In a place like San Francisco it’s actually a pleasure to be on foot and get around with no more advanced technology than shoe leather. We could just build more places like this. Just sayin’.